8 Best SEO Audit Tools for Website Optimization

Free SEO Tools to Audit a Website

In today’s world, SEO has gained an important place in the digital market, where companies spend money promoting their presence and business through websites. SEO deals in ‘on-page’ and ‘off-page’ activities that help improve the website’s ranking. Relying solely on search engine optimization services is not sufficient; the company website also needs an audit to assess its completeness and stability as per the desired guidelines using SEO audit tools.

There are different types of SEO audit tools used by digital marketing service providers that are easy to install, register, and use, some of them are discussed next: 

SEO Site Checkup

This tool is used to create the sitemap, track the keywords, keep track of the performance of the website, etc. Site checkup is good in identifying the problems related to the website, such as JavaScript, Cascading Style Sheets (CSS), page loading speed, meta description, meta title, mobile handling, heading, etc. SEO site checkup has the following features:

H-educate

This tool is also known as h-supertools, consisting of a group of tools such as bulk email sender, SEO keyword, link shortener, etc. SEO analyzer is the most popular in the H-educate, which analyzes the website by providing a report with details of errors and improvements in SEO. SEO analyzer audits the website with specific parameters such as meta title, meta description, mobile utility, domain authority, page speed, etc.

SEOptimer

This tool is similar to any other SEO audit tool, where it performs website auditing and reporting, page speed, mobile utility, website performance issues, social media issues, on-page SEO insights, etc. SEOptimer is popular among small companies that are trying to create their market presence.

SE Ranking

This site is used for backlink tracking, on-page analysis, keyword research, etc. SE Ranking tool checks all the links while keeping track of the website’s health, monitors the issues related to user experience, and generates reports on SEO issues. Some SE ranking features include:

  • Automatic analysis of all the links and images;
  • Identification of technical errors affecting SEO; and
  • Providing tips on resolving SEO issues.  

Sitechecker

This tool is all in one where it monitors the overall health of the website, provides page scores, identifies critical errors, finds and fixes broken links, detects duplicate content, etc. Sitechecker can be assessed without registration and make sure the best page of the website, generating traffic and sales, is problem-free.

Ubersuggest

This tool helps keep track of SEO traffic, helps in improving the ranking, provides insightful data in specific keywords, customizes the location and language, helps retrieve historical data, etc.

WooRank

This tool performs an instant audit of the website’s technical part, on-page, and off-page SEO. It also provides information and tips for resolving any issue based on the priority. WooRank also has a feature of social shareability, and its Chrome extension is called SEO Analysis & Website Review, which is extremely easy to use.

Seobility

This tool is very similar to other SEO Audit tools in providing errors, displaying scores of various websites, and identifying errors in HTTP headers, CSS, JavaScript files, issues related to on-page SEO, etc. It can crawl up to 1000 pages and present a content report describing issues like keyword stuffing.

ToolsFree VersionExport to PDF Report Email Audit Report Download Audits ReportChrome extension
SEO Site CheckupYesNoNoNo  No
H-educateYesNoNoYesNo
SEOptimerYesNoNoNoNo
SE RankingYesNoNoNoNo
SitecheckerYesNoNoNoNo
UbersuggestYesNoNoNoYes
WooRankYesNoNoNoYes
SeobilityYesNoNoNoNo

Key Takeaway:

As per professional search engine optimization experts, the website health check is imperative and thus, auditing a website on a monthly quarterly, or yearly basis ensures the desired website performance. SEO Audit tools come as an effective set of tools to assess and do a quick fix to the website to ensure its secure and sustainable performance. 

Also Read: Things to know about User Experience (UI) and User Interface (UX) Design

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